WE’RE NOT YOUR STANDARD SHOPPERS.
The Term “Mystery Shop Provider” Doesn’t Quite Cut It—And Here’s Why.
Dead Ringers was founded in 2015 as the only Mystery Shop Provider for the deathcare profession. Yes, you read that right: we specialize in death! We are the customer experience experts for funeral homes, cemeteries, and discount deathcare providers—but we’re not your average corporate critics. We’re brutally honest, funny, irreverent, and fun. Our promise to you is that you’re not just another client. We want to partner with you to help you and your team provide the best possible customer experience to your families.
We are evaluators.
We’re not just secret shoppers. We are prepared to analyze every aspect of the customer experience—from before the phone rings to how you follow-through after each interaction.
We are data-focused.
We deliver facts—not opinions—in a state-of-the-art interactive interface. Our data is comprehensive, actionable, and—the best part—FUN.
We are solution-oriented.
We offer tried-and-true methods to improve your team’s performance so you can make the most of every consumer interaction. Our training solutions focus on every aspect of the customer experience, from empathy to FTC compliance.
Our Leadership
POUL LEMASTERS, ESQ.
Founder | Owner
Poul worked in customer service arena for over 15 years, serving people directly in various roles. He then moved into the legal arena, where he quickly realized the gap in customer service. He has since focused on how the combination of customer disputes and legal resolutions can be better handled through customer service. Poul shares this knowledge with his clients, and speaks throughout the US and Canada on these and other communication topics.
NICOLE WIEDEMAN, CSE
Training Expert
Nicki answered her first customer service call in 1989 for a bank in Cincinnati, Ohio, and has since cultivated a 30-year career in improving the customer experience. She’s on a mission to remedy the subpar service customers receive when calling businesses. She is a skilled strategy and meeting facilitator. Her forte is in SWOT Analysis and Kaizen principles. She rolls up her sleeves and creates custom, interactive training solutions for firms in all industries.
MANDIE HUNGARLAND
Chief Operations Officer
Mandie orchestrates all things creative and administrative at Dead Ringers. Since joining the company in 2017, she and her growing army of trained Call Evaluators have worked tirelessly to develop actionable data and easy-to-use interfaces so business owners can focus on what matters most: the customer experience.
ROI
DOES MYSTERY SHOPPING ACTUALLY IMPROVE THE CUSTOMER EXPERIENCE?
The answer is no. Mystery shopping alone is not the secret to success—and any Mystery Shop Provider that promises otherwise should raise your red flag high.
That’s why Dead Ringers doesn’t stop at “shopping.” We evaluate every aspect of your customer experience, and then we provide real, actionable solutions to boost your efficiency, customer service skills, and bottom line.
We don’t just deliver data. We deliver results. If you’re ready to see marked, measurable improvement in your staff’s performance, you’re in the right place.
of businesses score lower than 65% in their initial Call Analysis. When you provide D-minus service to your callers, it will hurt your bottom line.
Businesses that undergo our training programs see an average 30% score increase immediately post-training.
Over 12 months of recurring shops, our clients see up to 38% improvement in their call scores.
Association members and event attendees see an average 21% score increase post-event.