A MINUTE WITH NICKI: How Do I Leave a Lasting Impression?

We've talked about the importance of a good first impression—but what about the importance of a last impression? How you close the call is just as important as how you answer it.

2 Ways to Leave a Lasting Impression

1. SAY THANK YOU. Thank the person for calling your business, and repeat your name before the end of the call to cement the connection.

2. CREATE A REASON TO CONNECT AFTER THE CALL. Offer to email information or call the person back at a later date to follow up.